Dr. Mark Holthouse, a family physician in Cameron Park, CA, began looking outside the bounds of insurance-based practice 6 years ago, when he decided to deepen his interest in holistic modalities via the American Board of Integrative Holistic Medicine’s certification course, and the Institute for Functional Medicine’s seminars.

“I’ve never looked back,” he told Holistic Primary Care.

But for most of those years, he had been trying to fit these approaches into a standard insurance-based practice model. It wasn’t working. The time pressures, administrative make-work, and rising overhead thwarted his efforts to provide good comprehensive holistic care.

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Then, two things happened: Dr. Holthouse attended HPC’s 2011 Heal Thy Practice conference, and he met Dr. William “B.J.” Lawson and his Physician Care Direct (PCD) model. The path to greater practice freedom and a health-centric focus started to become clear.

Read more at Holistic Primary Care.